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Archive for the 'Personal and Professional Networking' Category

Jun 23 2008

Connecting With Other Massage Therapists and Bodyworkers

I love the internet. It has allowed me to connect with other massage therapists when I wasn’t able to do so in person!

So today I thought I would highlight three great websites for massage therapists to connect with eachother, network, share tips, ideas, success stories, horror stories or questions.

 Bodywork Online - One of my favorite massage forums to frequent I tend to spend a lot of time checking in here…especially now that I’ve become a moderator.

ABMP Forums - One of the benefits of membership with the Association of Massage and Bodywork Professionals is access to the members forums. I love the professionalism and helpful therapists there. You have to be a member of ABMP to access the forums but there are many benefits of joining ABMP. If you decide to join - let them know Angela England sent you!

Massage Practice Builder - This is a yahoo group that has quite a bit of message volume with lots of great input. Questions, debates, class information, marketing ideas….it’s all there.

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Jun 20 2008

Using Your Massage Brochures Effectively

So we’ve talked about Why to Use Massage Brochures and Creating Massage Brochures already, so today we are going to discuss a few quick tips about HOW to use your brochures, now that you have them.

  • Put a copy of your brochure in the envelope with your gift certificates when you sell one. This will allow potential clients to see all the services you offer and what each service is.
  • Place your brochures in businesses that compliment your business (with permission of course). Some businesses that have traditionally done well for massage therapists in the past include health food stores, chiropractic offices, childbirth educators or doulas, midwife offices or birthing centers, fitness centers and gyms, yoga and pilates instructors, karate schools or local hotels that do not employ onsite therapists.
  • Be sure you track where a client comes from when they call! If you never get a single client from the chiropractic office, but get many from the health food store you’ll know not to replenish the brochures at the former. This will help you save money by using the most effective marketing and not wasting your money putting brochures where they aren’t bringing you clients.

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